For the third time in a row KBC Bank and Insurance is working with CheckMarket to award the prize for the most customer-oriented SME. In this prestigious project CheckMarket proves to be a strong online survey tool as well as a reliable partner for full service projects.

For KBC Bank and Insurance a well-defined customer policy is high on its list of priorities. KBC hands out its biennial prestigious award for the most customer-oriented SME in Flanders. This thematic award is part of the SME Laureate, a highly valued initiative in which every two years UNIZO, (the Union for Self-Employed persons), KBC Bank and Insurance, Electrabel and Base reward outstanding entrepreneurship.

Of course the winner is not pulled magically out of a hat.
With CheckMarket’s help the KBC invites Flanders’ entrepreneurs to run as contenders for the prize. Then by email or post the customers of each participating SME are invited to take part in a customer satisfaction survey. CheckMarket also wrote the survey questions.

The results of this customer satisfaction survey are automatically input into our tool. KBC discovers who has the most time and patience for their customer’s questions, suggestions and complaints, and from these selects five finalists who have to appear before a jury of experts. The jury, which includes Alexander Dobronte – CheckMarket Manager and a specialist in market research – grills the finalists about their general customer service policy. Following a comprehensive assessment the most customer-focused entrepreneur of the year is finally chosen.

At the end of the survey our staff provides each participant with a carefully prepared PDF report which includes graphs of their individual results. CheckMarket presents a stylish, bound report to the winner of the award for the most customer-focused entrepreneur. The winning company also receives a CD-ROM of its results.

So you see that CheckMarket invests in many other extra services. Our contribution to this thematic award proves that anything is possible for CheckMarket. You can approach us with your questions regarding any aspect of your research project. We will always look at how we can best answer them and if necessary offer some suggestions.

Are you also interested in the SME Laureate 2010 and the most customer-focused entrepreneur?

This exciting event, that includes a reception, starts at 5 pm and will be attended by Unizo’s directors and other dignitaries. This is also a great opportunity to meet some of the most progressive entrepreneurs in Flanders.

Send us an email with your name and telephone number and keep the date free in your diary. From your responses CheckMarket will randomly choose five people who will be able to participate in this exclusive evening.