Product updates

Product Update: Enhanced Display Logic, New Answer Order Options, and More

We’re thrilled to announce some significant updates to CheckMarket, including enhanced display logic and new, easy ways to randomize answer choices in your surveys.

Here’s just a few of the goodies you can look forward to when you next log in:

  • Simplified user experience for adding display logic to questions and answer choices
  • Powerful new display logic options to choose from
  • New answer choice randomization & anchoring options
  • Ease of use improvements for survey creation

Simplified user experience for adding display logic to surveys

Previously, to implement display logic for questions and answer choices, you needed to use the CheckMarket Scripting Language (CSL). CSL is a very powerful tool, and is extremely useful for setting up more advanced and complex display logic. However, we recognize that in some cases, you may not have the time or resources to reap the benefits from CSL.

So, to supplement our CSL offering, we’ve introduced an additional ‘point-and-click’ interface which makes it much easier to set up and configure your question-level and answer-choice-level display logic. Learn more in our knowledgebase articles here and here

Powerful new display logic options to choose from

In addition to creating a more user-friendly way to set up display logic for questions and answer choices, we’ve introduced new options that will be available to select in each of the display logic dropdowns – at the page level, question level, and answer choice level.

Previously, the options offered within the page display logic dropdowns were limited to single-select options, such as “is,” “is not,” “is empty,” “is not empty,” etc. 

We’ve introduced six new options, including four multi-select options, which will allow you to select multiple data points within one single condition, providing additional flexibility:

  • Is one of (multi-select)
  • Is not any of (multi-select)
  • Contains all of (multi-select)
  • Does not contain all of (multi-select)
  • Is greater than or equal to
  • Is less than or equal to

New answer choice display order & randomization options

An essential aspect of market research involves randomizing your survey to ensure that any bias is eliminated across survey participants, thereby improving the data quality of your survey results. 

With this release, we’ve introduced new ways to randomize the order in which each question’s answer choices are displayed, from simpler use cases to advanced randomization – including flip choices, displaying random subsets, anchoring the position of certain answer choices, and more. Learn more about the new answer choice order options available to you in our dedicated knowledgebase article

Ease-of-use improvements for survey creation

Finally, with this release we’ve made a couple of smaller improvements to survey creation. 

Copy a page of questions

You can now copy an entire page of questions from another survey. This will ensure you don’t have to copy one question at a time, which will save time when building surveys. Read our knowledgebase article to learn more. 

Viewing the entire question text when copying a question

When copying a question from another survey, you can now see the entire question text rather than a truncated version of it, making it easier to identify.

Happy researching!

We hope you’re as excited about the new improvements to CheckMarket as we are. Dive into CheckMarket now to try out the new functionality for yourself.

Alternatively, if you’re not already using CheckMarket, what are you waiting for?

CheckMarket offers a friendly, modern platform that focuses on engaging an audience and bringing in comprehensive and actionable feedback.

Sign up free and start creating more engaging online surveys.

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Product Update: Conjoint Analysis Now Available Within CheckMarket

We are excited to announce the new Conjoint feature in CheckMarket! With Conjoint, you can now have an even deeper understanding of consumer preferences across varying marketing and product research use cases.

Whether your objective is to prioritize product features or functionality, or to understand how various messaging and product claims resonate with a target audience, you can now enable these objectives and beyond within CheckMarket.

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Product Update: MaxDiff Analysis Now Available Within CheckMarket

We’re thrilled to announce CheckMarket’s new MaxDiff feature! From today, you’ll see the new MaxDiff question type and reporting functionality within CheckMarket.

With MaxDiff, you can now better understand consumer preferences across various use cases. Whether your objective is to prioritize product features or to get clarity on how different messages resonate with the market, MaxDiff is a precise and proven method for extracting exactly what’s important for your audience.

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New: Key Driver Analysis

We are introducing key driver analysis (KDA) to our survey reports. Great insights without specialty statistical software. A key driver analysis examines the relationships between potential drivers and behavior such as the likelihood of a positive recommendation (NPS).
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Save time with auto-tagging

Auto-tagging is a process of applying tags to open answers based on keywords, in near real-time. We all know that open answers hold gems that lead to insight. Manual tagging can be slow, especially for large volumes. Auto-tagging can do the heavy lifting for you, so that you can spend time turning those insights into action!
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New: Question Display Logic

You can use display logic to create surveys that are customized to each respondent.

This was already possible at the page level and now you can go much further. When a specific question, sub-question or answer choice pertains only to certain respondents, you can hide it conditionally, based on previous answers or metadata. Through this low level display logic, you can create surveys that dynamically adapt to your respondents’ answers and custom fields.

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Introducing the CheckMarket Scripting Language (CSL)

What is it?

We are introducing a powerful scripting language to enhance your surveys and reports called the CheckMarket Scripting Language or CSL for short.

At its most basic level, it is easy to use. You can use it to place variables in your surveys and reports by selecting them from a drop-down.

At its most advanced, our scripting language gives you tremendous freedom to use complex logic to make calculations, show or hide certain blocks of texts or images and much more. So put on your computational thinking cap and let’s dig in…

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Survey Contacts Simplified!

Surveys have changed a lot in the last fifteen years. For instance, customer satisfaction has gone from a long once-a-year survey to short continuous longitudinal surveys spread across the customer journey. CheckMarket has evolved too, introducing new features and best practices along the way.

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CheckMarket Zapier integration

Connect your surveys to 500+ Apps with our Zapier integration!

We, developers, like automating tasks. Since we created our webhooks, you have new options to simplify the daily life of your colleagues. But we know building and managing custom-built applications can be time-consuming and low on the priority list. That’s why we integrated our platform into Zapier.

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Receive survey notifications directly in Slack

Slack is a great tool that helps teams communicate more efficiently, keeping all members in the loop at all times without wasting valuable time. Here at CheckMarket we’re avid fans of the software and so are thousands of professionals around the world. That’s why we’re very proud to announce our Slack survey integration. From now on, teams can receive survey notifications directly in their Slack account.

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Survey email notifications are now more versatile

Survey email notifications enable you to take action more quickly. They started out as quick, internal call-outs to yourself, colleagues, management, … You are informed straight away when a respondent answers in a certain way so you can immediately follow up on their feedback. Your (perhaps not so satisfied) customer would be so impressed by the speed of your actions he would instantly turn into a promoter.

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Average and median per sub-question in a matrix

Have you noticed? We added 2 new columns to the charts for matrix questions: average and median.

You were always able to see the general average and median for the entire matrix question in the legend below each matrix chart. This was already very useful data. But sometimes you just need to dig in deeper.

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New visual media picker

To get high response rates your surveys and emails must be appealing, and match your company’s branding. Adding your logo increases recognizability, adding an image of an incentive, increases click-through and completion rates. You may want to show a series of ads or packaging and ask respondents what they think.

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